It's one thing for a company to stake its flag in Downtown
Cleveland. But, to fly that flag from a state-of-the-art
rooftop penthouse on the bustling Euclid corridor…that takes
Rosetta, the nation's largest independent interactive agency, is
not only breathing new life into its 80,000 square foot space in
the former National City building, they are also bringing more than
400 jobs with them.
With an ever-expanding team, the company sought out a space that
would foster collaboration among its young, creative professionals.
As an agency specializing in e-marketing, social media,
website design and market research they wanted to remove any
proverbial idea-sharing barriers. To achieve this, they
knocked down a few physical barriers in the process.
Rosetta completely gutted the 11th to 15th floors of the
16-story building. The new interior creates an interesting
juxtaposition as clean, free-flowing modern designs rest behind the
building's stately, 1920s exterior.
The updates continue on the 16th floor with a remarkable new
penthouse level. Following its trademark out-of-the-box
thinking, the agency took an untraditional approach to its design.
The top level is free of any executive offices.
Instead, Rosetta built conference rooms, a training room, a
café and a rooftop patio complete with a synthetic putting green
for its employees and prospective clients.
With easy access to the vibrant East Fourth Street, a
centralized location for employees to work and an impressive new
view, Rosetta is poised for further growth.
The company is proof that Downtown Cleveland is a manufacturing
hub once again. This time, the products manufactured here are
creative new ideas..